Kenya’s popular milking and body jelly company Arimis Kenya has dispelled claims that the product is facing rebranding.
Reports that Arimis was rebranding with a new package widely circulated in social media on Tuesday forcing the brand to address the issue.
In a statement shared on the company’s social media pages, Arimis Kenya said that the photos of its new look were just a suggestion from somebody.
“To all our esteemed customers and users of our products, we’re not rebranding, the circulating brand is just someone’s suggestion. We stick to our initial brands! Otherwise enjoy the greatness of your skin care,” Arimis Kenya said.
The new look caused mixed reactions among Kenyans with some maintaining that the old look was much better.
The image was first shared by a twitter user named Nanzia Hellena. Hellena said that the branding was just out of passion.
I did the unthinkable, I decided to rebranded your favorite brand as a slightly premium product. This is a passion project, I hope you like it. If you do check out it the rest of it here https://t.co/M8E2xSqCpk #brand #project #logodesign #rebranding #arimis #arimiskenya pic.twitter.com/wppwpSOfqn
— Nanzia Hellena (@thetriggahappy1) October 23, 2021
“We do not want any rebranding on this wonderful product… If you attempt any modifications, then we will neither trust the process nor the results,” a netizen, Charles Wainaina, commented.
“I wish you had rebranded anything but Arimis. Kenyans on fb are gonna have a bad night since they just discovered these photos a few minutes ago and think Arimis is branding for real!!” Luvuno Mwachiro said.
“Hey, this is DOPE. Would you improve on the brand maintaining it’s originality and authenticity. They could give you the gig after all,” another user said on the comments section.