National Transport and Safety Authority (NTSA) has advised drivers to observe traffic rules to curb accidents during this festive season.
NTSA South Nyanza Regional Manager Aden Adow encouraged motorists to drive responsibly in order to avoid road fatalities.
The advisory targeted both private and public service vehicles.
Adow noted that around 40 percent of the fatalities are usually vulnerable road users such as pedestrians, motorcycle riders, and pillion passengers.
The Regional Manager emphasized the need for targeted action plans and mitigation measures among state and non-state actors to ensure they provide mental support for survivors and work towards reversing the trend.
“Road safety is a shared responsibility from an NTSA perspective and we are sensitizing road users through education, enforcement, and engineering to ensure that we have an all-encompassing strategic intervention to promote the safety of road users,” he added.
Nyanza Region Driving School Association Chairman, Elijah Ogembo urged the parents to caution their underage children from engaging in the boda boda business during this long holiday break.
Additionally, Ogembo told the leaders of the boda boda sector to monitor the stages and ensure that school-going children refrain from the business.
He also cautioned those who will be merry-making during the festive celebrations saying they should not drink and drive.
According to the 2023 Economic Survey report, at least 4,690 people lost their lives on Kenyan roads last year.
The report revealed that 21,757 people were involved in road accidents, an increase of 5.5 percent from the 20,625 reported cases in 2021.
