Mazda Demio is among the most sought hatchbacks in Kenya and other developing countries due to its affordability and reliability.
Besides being affordable, Mazda Demio is preferred for being fuel efficient attracting most first-time buyers.
According to auto markets, Mazda Demio is competing with other established car brands such as Toyota Vitz, VW Polo, Nissan Note, and Honda Fit.
At Croton Motors, car selling firm in Kenya, Mazda Demio costs between Ksh1 million to Ksh2.3 million depending on the year of manufacture and other features.
The 2014 Mazda Demio appears wider and lower giving it the appearance of stability, sportiness, and robustness.
Demio History
The popular hatchback has been in production since 1996 and currently, it is in its fourth generation. The first generation known as the DW was in production from 1996 – 2002.
Between 2002- 2007 the company produced Mazda’s second generation known as DY and the third generation of the car known as DE was produced between 2007- 2014.
The fourth generation known as the DJ has been in production from 2014 to the present.
Demio Features
Its interior was a study in a cost-cutting minimalism. The 2014 Mazda Demio successfully combines the “Zoom-Zoom” personality with a basic, smooth exterior design.
The front seats are comfortable and offer sufficient legroom for adults.
There are three cup holders, door panel storage, a glovebox, and a center tray in the first row.
The 2014 Mazda Demio for instance has a ground clearance of 6.1 Inches (155mm) which is ideal for most Kenyan roads.
Standard safety features in the 2014 Mazda Demio include antilock brakes (discs in front, drums in rear), front-seat side airbags, side curtain airbags and stability, and traction control.
Acceleration and Fuel Consumption
The 2014 Mazda Demio takes 11.5 seconds when accelerating from 0 to 100km/h and it consumes an average of 6 liters per 100km with a fuel tank capacity of 41 liters.